NGO Consultant

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Odisha NGO Consultancy Services

Friday, September 19, 2014

Mandatory corporate CSR opens the door for Lions Clubs International in India

— By FPJ Bureau, September 18, 2014 12:11 am

Mumbai : The Lions Clubs International (LCI) is ready and has firmed up plans to rope in Indian corporates that would be allocating 2 per cent of their three-year average annual net profit on Corporate Social Responsibility (CSR) activities in each financial year. Called the Lions Club International Foundation Development Division, the special cell at the LCI office in Worli, would help corporate, government bodies, NGOs and philanthropists to partner with Lions who will help them in identifying and successfully implementing projects for various social needs.

“We have the credentials, experience and the force “said Neville Mehta, International Secretary, LCI (ISAAME-India, South Asia, Africa and the Middle East). He was speaking at a Press meet called to welcome Joe Preston, International President, LCI. Preston on his part said that had a good meeting with leading Indian corporate on Tuesday and offered them the plan of being a conduit to CSR work in India.

With 46,000 clubs and 1.35 million members across 209 countries, Lions Clubs is the world’s largest service club organization.

“We have 2, 23,000 members and 6300 clubs in India which is the second largest in the world after the US. India is also the largest recipient of LCI grant getting $82 million in the last 40 years. We want to scale up our work in India. We do have limited resources and therefore we are planning to team up and partner with government, corporate and other bodies to take on major issues in which India needs help” said Preston explaining his rationale of India visit.

Mehta said that the LCI was in the business of doing good and what stood out was the fact each Rupee donated to LCI was ploughed back into doing social work. “Lions do not charge any processing fees for administration or management of the Foundation which ensures that every Rupee spent by the partner will be maximized towards the cause”, he said adding that LCI was a “zero expense foundation”.

LCI has been at the forefront of providing help for social causes and disaster management relief. During the recent flooding that has uprooted lakhs in Jammu and Kashmir, LCI has so far donated $20,000 and is in the process of releasing more funds. What is credible about the entire process of providing relief is that LCI does not outsource any of its work and Lions at the local level undertake the work. The funds or material is released after a proper application. Once the money is spent, the entire project expenses are audited in the India office before the report is sent to the headquarters in US.

In Mumbai, LCI has undertaken extensive social work especially in the health and education sector. Within the health sector, the LCI has provided help in the ophthalmology department to various hospitals including Nair, Kartar Singh, Tarachand Bapa, St. Elizabeth and Rukmini hospitals in Mumbai and many others across India. “By 2020, LCI intends to minimize the number s of people having ophthalmology problems in India”, said Mehta.

Source: http://freepressjournal.in/mandatory-corporate-csr-opens-the-door-for-lions-clubs-international-in-india